NEAR ZERO WASTE - Corporate ID

The European Bank for Reconstruction and Development (EBRD)’s Near Zero Waste - NØW programme is a strategic initiative to promote waste minimisation and pollution prevention projects in various sectors of the economy in Turkey.

This program was aimed at the minimization of waste brought into the economy again in Turkey;

In line with the program's purpose, we thought that the sign of eternity would symbolize the cycle of nature. Blue and green colors symbolize clean environment. This logo, which is an integral part of the program name, has been approved and used as the official logo of the program.

We prepared a #guideline that involved how to use the logo; sizing ratios, color codes, fonts, how to use it with other logos, etc.